Alb
The visionary, multidisciplinary designer, Amani Qaddoumi, is the founder of Alb, the perfect blend between technology and sentimentality. She embarked on the journey to create a product with a harmonious blend of physical design and digital innovation, aimed at creating timeless and emotional experiences to connect people in a truly unique and meaningful way.
Every gift should carry a heartfelt message and create long lasting memories. With embedded NFC (Near Field Communication) tags, the wristband seamlessly links to the Alb app, unlocking a world of personalised experiences (from photos and videos to voice notes, web links, locations, name cards, and text messages, the wristband becomes a vessel for expressing your deepest emotions).
After developing the smart wristband design, we chose to move forward with three limited edition bracelets to accommodate the majority of our target market’s taste.
First wristband design: a curved metal wristband with embedded NFC chip at the top of the bracelet. The Alb logo engraved on the inner surface of the bracelet. It comes in two colours (black and gold)
Second Wristband: a more simple design with a thin rod and a mother of pearl disc on top of the NFC chip.
